New KSD Pamphlet
Role: main designer, English editor
Scope: Client work, Publication
The Brief
The New Korean School of Dallas is a nonprofit organization based in the Dallas-Forth Worth Metroplex area dedicated to teaching Korean in a “traditional, yet progressive way.” Reflecting their teaching philosophy, the NewKSD wanted a pamphlet that alluded to traditional Korean motifs without being overly-referential.
Alluding to traditional motifs without being overly-referential.
Selected Spreads
The Cover
When it came to the cover, NewKSD prioritized legibility and purpose. They wanted the cover to feel invitational and photography that showed their impact as a nonprofit.